THE CREATOR'S PLAYBOOK · EDITION 01

GOVIRAL

Your videos don't fail because of the algorithm. They fail in the first 3 seconds. This playbook fixes that — hooks, retention, formats and a day-by-day 30-day plan.

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PDF · 42 PAGES · INSTANT DOWNLOAD · 30-DAY GUARANTEE
BY HERGER · EDITION 01
GO
VIRAL
THE CREATOR'S PLAYBOOK
HOOKS · ALGORITHM · RETENTION
TIKTOK / YT SHORTS / REELS
30 hook formulas ★60+ proven formats ★30-day launch plan ★TikTok · Shorts · Reels ★Retention > everything ★ 30 hook formulas ★60+ proven formats ★30-day launch plan ★TikTok · Shorts · Reels ★Retention > everything ★
THE PROBLEM

Another video.
200 views.

The algorithm asks one question: do people keep watching? Most videos lose 70% of viewers before second three. Viral videos hold the line. The difference isn't luck — it's craft you can learn.

AUDIENCE RETENTION
YOUR VIDEO ↓ VIRAL VIDEO
FIX THE CURVE → GO VIRAL
TRY IT YOURSELF

Steal a hook.

The book gives you 30 plug-and-play formulas for your first 3 seconds. Here's a taste — hit the button.

HOOK 03/30
"Stop doing X. Do this instead."
7 SHOWN HERE · ALL 30 IN THE PLAYBOOK
WHAT'S INSIDE

Ten chapters.
Zero filler.

01

How the algorithm works

The 5 signals TikTok, Shorts and Reels actually measure.

02

Retention

The one metric that decides everything — and how to read yours.

03

The hook

Your first 3 seconds + 30 ready-to-use hook formulas.

04

Anatomy of a viral video

The 5 parts every viral video has, and the emotions that make people share.

05

Platform playbooks

TikTok / YouTube Shorts / Reels — plus the matrix to repurpose one idea across all three.

06

When to post

Universal windows, time zones and posting frequency.

07

The idea engine

60+ proven formats and trendjacking done right.

08

Scripting & editing

Keep them watching to the last frame.

09

Captions, sound & SEO

The discoverability layer most creators skip.

10

The 30-day launch plan

Day by day, from zero to your first viral shot.

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Hook formulas
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Video formats
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GET ACCESS

One playbook.
Everything you need.

INSTANT DOWNLOAD

GO VIRAL

$49$27SAVE 45%
  • The full 42-page playbook (PDF)
  • 30 hook formulas for your first 3 seconds
  • 60+ proven video formats
  • Platform playbooks: TikTok · Shorts · Reels
  • The day-by-day 30-day launch plan
  • Free updates to this edition
Get the playbook — $27 →
30-DAY MONEY-BACK GUARANTEE · READ ON ANY DEVICE
FAQ

Questions, answered.

Will this work in my niche?

Yes. The principles — hooks, retention, emotion, timing — are universal. The idea banks and formats plug into any niche, from fitness to finance to comedy.

I'm a total beginner. Is it too advanced?

No. It's written plainly and ends with a day-by-day 30-day plan so you know exactly what to do, starting today.

Does it cover TikTok, YouTube AND Instagram?

All three, with a dedicated playbook for each plus a matrix for repurposing one idea across all of them.

What format is it?

A beautifully designed 42-page PDF you can read on any phone, tablet, or computer — instant download after purchase.

What if it's not for me?

30-day money-back guarantee. If it doesn't help, email for a full refund.

Now go make something
worth watching.